Seychelles tourism marketers head to World Travel Market in London
Willemin said Seychelles’ participation aims to strengthen its presence in the market to maintain momentum. (Gerard Larose)
(Seychelles News Agency) – In an effort to keep Seychelles as a destination in the limelight, Tourism Seychelles – the marketing arm of the Department of Tourism – is participating in the Global travel market in London from November 7-9, a senior official said on Tuesday.
In a press release, the director general of marketing at the Direction du tourisme, Bernadette Willemin, underlined the importance of the destination’s participation in the event.
“The UK is among the top 10 markets in Seychelles. We have recorded some 18,431 visitors from the region up to October 30 this year. Our participation in the WTM in November aims to strengthen our presence in the market to ensure that we to keep up with the momentum,” Willemin said.
She added that “we are aware of two elements: on the one hand, the purchasing power of our potential visitors is decreasing every day, impacted by global inflation, and on the other hand, our competitors around the world remain We must strike while the iron is hot, and our focus for the days ahead would be to strengthen our business relationships with our partners in the market, build new partnerships, and continuously find ways to stay relevant on the market.”
According to figures from the National Bureau of Statistics released on November 3, a total of 275,523 visitors landed in Seychelles, an archipelago in the western Indian Ocean. Among the figures, 203,585 visitors came from European countries with France in the lead with 37,973 visitors. Germany is second with 37,390, followed by Russia with 24,041.
The UK is currently in 4e place with a total of 18,431 visitors to Seychelles from January to October 31.
The Seychelles delegation to the 43rd edition of the leading business-to-business travel and tourism fair for international travel professionals is led by Minister of Foreign Affairs and Tourism, Sylvestre Radegonde.
During the three-day event, attendees will have the opportunity to hold business-to-business meetings with international buyers while talking with potential buyers.